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Campaign underway to support volunteerism among older adults

New online tool designed to ensure volunteers can connect to 'meaningful opportunities'
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Community Connection has announced the launch of its latest campaign to support older adult volunteerism throughout the region.

In partnership with CONTACT Community Services in South Simcoe and the Barrie Public Library, the project focuses on ensuring older adults can connect to meaningful volunteer opportunities throughout the region and give back.

The project is funded by the Federal Government’s New Horizons for Seniors program, Community Connection said in a news release.

“We recognized the need organizations have for volunteers for the sustainability of operations, as well as the incredible expertise of older adults to fill these gaps,” Pam Hillier, executive director of Community Connection said. “By working collaboratively with our other volunteer support centres in the region, we can bolster the opportunities available.”

Executive director of CONTACT Community Services, Emily McIntosh, said involvement in the project was an obvious fit. 

“We have so many local human resources wanting to invest locally by volunteering. The key is ensuring there is a platform that can match them to what they are looking for,” McIntosh said.

The online platform is launched and is easy to use, the organizations say. You can find it at

The Barrie Public Library said it is excited to promote volunteerism and community engagement among older adults with this online tool.

“We’re always looking for ways to help people discover the many opportunities available in our community," said Barrie Public Library CEO Lauren Jessop. "By volunteering with the library or other non-profits, older adults can share their unique gifts with others while ensuring they stay connected to the community."

Between 2016 and 2021, the change in the population living in Simcoe County varied by age. The population aged 65 and over increased the most at 22.8%, according to Statistics Canada. 

Research has shown that volunteering offers many health benefits, especially for older adults.

Community Connection said this online resource is designed to support those looking to make new friends, learn new skills or apply their expertise to local needs and strengthen the communities in Simcoe County.