1:20 p.m. Update
Two people are in custody and the investigation is ongoing.
Original story:
South Simcoe Police, Paramedics and BWG Fire are on scene at Bradford LCBO for a knife incident.
One man is currently being transported to the hospital with serious injuries.
Customers are not being allowed into the store at this time while police investigate.
Police say there is no threat to public safety.
This is a breaking story with more information to come.
