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Santa Claus is Coming to Town!

Float applications are now open
Town of BWG Photo

Join in the excitement of the BWG Santa Claus Parade, as it brings the holiday spirit to life each year.

Date: Saturday, November 18, 2023

Time: 6:30 to 8:00 p.m. ​

Details: BWG's greatest holiday tradition brings friends and families together as local businesses, service groups, clubs, entertainers and more bring the holiday spirit to life.

The parade attracts thousands of spectators each year to enjoy the show under the stars. It features numerous diverse floats from the community beginning at Bradford High School and travelling east on Holland Street, finishing at the Bradford & District Memorial Community Centre.

Parade Entry Applications: 

Visit for online applications and parade information.

Application deadline: November 1, 2023 (max. 50 entries accepted) 

*There will be a mandatory Parade Safety Meeting on Wednesday, November 8, 2023 from 7:00 to 8:00 p.m. at the BWG Leisure Centre (471 West Park Ave.). You will receive your float # and important information regarding the route, float staging and safety information. 

Parade Route:

Starting at Bradford & District High School the parade route will travel south on Professor Day Drive to Holland Street, east along Holland Street until Simcoe Road, and finally south on Simcoe Road ending at the Bradford & District Community Centre. ​

First time building a float? Looking for direction?

Take a look at our Float Making Guide online at


New this year, the Town of BWG Council will be awarding prizes for:

1.         The Mayor's Trophy (Best overall)

2.         Best Commercial/Business Float

3.         Best Non-Profit float

Floats will be judged based on the following criteria:

•           Effort: Adherence to the rules, use of space, organization and planning

•           Quality: Adherence to theme, effective presentation, use of decor, lights and music

•           Appearance and Originality: Style, presentation, design, overall appearance, and originality

Judging will begin promptly at 5:00 p.m. In order to be included in judging your float must be in place, fully lit and decorated with all participants by 5:00 p.m.